Ariana Grande, Zendaya.
Getty Images (2)The 2025 Golden Globe Winners will take home more than a coveted trophy. trophy.
Brooke Jaffe of Penske Media gave Us Weekly an exclusive sneak peek inside this year’s winners” gift bags revealing what lucky actors and actresses can expect to walk away with after the awards show on January 5.
Curated by Report by Rob editors, Atlas Bespoke terracotta suede bags bring $1 million worth of experiences and opportunities for the stars to enjoy. “It’s access to some of the most amazing designers, brands, experts and places in the world,” Jaffe said us. “Basically, you choose your own adventure. You look at this brochure and decide, “I want to do this” or “I want to experience this,” and then if it’s not for you, you don’t have to do it.
Dedicated to eliminating unnecessary waste, the gift bags will contain no products – a stark contrast to most freebie gift bags. “We pride ourselves on the fact that we provide this host with incredible experiences, and you can trust that they will somehow be best in class across the board.”
While Jaffe couldn’t reveal the exact experiences winners will be able to choose from, she did say the gift bags include “journeys” and “itineraries.”
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Along with the luxury bag, there will be winners and presenters gifted with matching Atlas Bespoke passport case.
In previous years, the Golden Globes have presented their winners with similar awards, but at a much lower value. “This year, redeemable experiences have doubled in value. You’re looking at over a million dollars worth of buying experiences,” explained Jaffe. “The team of Report by Rob has been creating this bag since the end of the show last year. This has been almost a year in the making, with a lot of love and care and a lot of standards of excellence that are second to none.”
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The customs of Jaffe us she is most excited about Zendaya, Ariana Grande, Selena Gomez and Harrison Ford to get the bags – if they win their respective categories, of course.
With reporting by Amanda Williams
