Bill Sweeney: England can still leave Twickenham for licensing restrictions – We missed Beyonce! | Rugby news news


Rfu Bill Sweeney’s chief executive says England can still move from the Allianz Stadium on licensing restrictions with the stadium that have stopped them from Beyonce concerts.

As mentioned earlier, the RFU has a plan of £ 663 million to renew the ground, called Twickenham before its rebuilding last year, which has been the home of England since it was built in 1909.

But speaking to Sports business Podcast, Sweeney says that the investment cannot be justified if the authorization restrictions do not change.

Since it is licensed it allows Allianz Stadium to host three non-Rugby events a year, no more than two consecutive and only one of them can be in one Friday, all with a limited capacity of 55,000.

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A Greenfield area in Birmingham had previously been given to keeping it the new English rugby home until RFU avoids staying on Twickenham.

“We had the Rolling Stones and we could have had Beyonce, but he wanted three nights and we only allowed us two nights in succession,” Sweeney said.

“We have a conversation with Richmond Borough, saying that we will see if we will invest £ 600 million in Allianz and this will bring x revenue … If we do so, we will have to work with us in increasing the number of events we can direct to create revenue.

Bill Sweeney, CEO of RFU
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Sweeney was talking about the sports podcast business, citing licensing restrictions that saw the stage lose Beyonce concerts

“And there are many places they would like to have there. Birmingham, Milton Keynes would like to have us there.

“It would be a difficult appeal to us. It would be very difficult. I don’t know how to justify investment on the pitch if we can’t get an increase in events.”

Sweeney’s appearance on Podcast comes in front of the vote without confidence in him at a special general meeting next Thursday.

RFU examined possible alternatives to the Allianz Stadium renovation last March, with the option of buying a 50 percent share of Wembley from the football association discussed before it was reduced.

Since then it has been relocated to Midlands, it has also been examined before the conclusion that the conclusion that the renovation of the English territory in southwestern London was the right choice for commercial reasons.

Sweeney previously said: “We examined a series of different options. There was a merger with Wembley, which was a conversation and there was a move elsewhere in a Greenfield area that could have better access the whole country.

“All the numbers at the end of the day led to stay on Twickenham and rebuild the stadium here. This was partly to do with the hosting market in London.

“In addition, there was the traditional piece, which could not be diminished, in terms of the rugby house based on Twickenham.”

What will follow?: British & Irish Lions Tour of Australia at Sky Sports

Lions will browse Australia in 2025
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Watch Australia’s Lions Lions tour Live on Sky Sports in 2025


Sports It will show exclusively the Australian British and Irish Lions tour, with the three tests against Wallabies and six warm -up races that will appear exclusively.

British and Irish Lions 2025 tour program

Date Opponent Venue
Saturday 28th June Western force Painful
Wednesday 2 July Red quinnsland Brisbane
Saturday July 5th Nsw waratahs Sydney
Wednesday, July 9 Brumbies act Cabera
Saturday 12 July Au-nz invitations Adlea
Saturday 19 July Australia (first test) Brisbane
Wednesday 22 July TBC Melbourne
Saturday 26 July Australia (second test) Melbourne
Saturday 2 August Australia (third test) Sydney

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